Technical SEO Agency
Technical SEO that makes your site easy to crawl, fast to load, and ready to rank
Technical SEO Services
Technical SEO that makes your site easy to crawl, fast to load, and ready to rank
Search engines cannot rank what they cannot crawl. Our technical SEO service finds and fixes the issues that are blocking visibility, slowing pages, or wasting crawl budget. You get a cleaner site, better signals to Google, and a platform your content and links can actually build on.
What is technical SEO
Technical SEO is the process of making your website easy for search engines to discover, render, and index. It covers site architecture, internal linking, speed, mobile experience, redirects, sitemaps, and structured data. Good technical SEO removes friction for both users and search engines.
What you get from Top Spot Digital
1. Full technical SEO audit
We run a structured audit across your domain to find: Crawlability issues, indexation gaps and bloat, broken and redirected URLs, duplicate and thin pages, poor internal linking, slow templates and assets, Mobile or Core Web Vitals problems, sitemap and robots.txt issues.
You get a prioritised action list that your dev team can work through, or we can implement for you.
2. Crawlability and indexation fixes
We make sure search engines can discover the right pages and ignore the rest. Typical crawlability & indexation fixes are: robots.txt review and clean up, XML sitemap creation and splitting for large sites, canonicals for duplicate or faceted pages, Noindex rules for low value content, fixing 3xx/4xx/5xx patterns & Search Console checks and coverage clean up
3. Site architecture and internal linking
Your most commercial pages should be closest to the homepage and easiest to crawl. Typical tasks we’ll cover: Restructuring category and subcategory levels, Internal link optimisation, Breadcrumbs and hub pages & Pagination best practice.
4. Speed and Core Web Vitals
We target the metrics Google measures, not just arbitrary grades. We do this by analysising and conducting: image and media optimisation, CSS/JS audit and reduction, caching and compression recommendations, template level improvements & Mobile performance checks using field and lab data
5. Structured data and SERP signals
We implement schema where it helps visibility and CTR. Typical Schema MarkUp we’ll implement is: organisation, LocalBusiness, Product, Article and FAQ. We’ll also conduct Validation and testing alongside monitoring for rich result loss
6. Platform and CMS optimisation
We work with WordPress, Shopify, Webflow and custom builds to help fix SEO plugins and theme conflicts, handle URL changes, manage hreflang & multi region sites and solving common shopify crawl issues
7. Technical support for content and links
Technical SEO is part of your wider SEO plan, not separate from it. We align your technical work with keyword targeting, content production, and link acquisition so your improvements actually drive growth.
When you need technical SEO
- Organic traffic has plateaued despite publishing content
- New pages are not getting indexed or are dropping out of the index
- You are seeing coverage errors in Search Console
- You are planning a redesign or domain change
- You run an ecommerce site with faceted navigation
- You have multiple versions of the site live (http/https, www/non www)
- Your site is slow on mobile
- You inherited a site and do not know what is live
Our technical SEO process
Step 1. Technical discovery
We review your CMS, hosting, current tracking, Search Console, and analytics. We check what has been tried before and what is currently blocked.
Step 2. Audit and prioritisation
We crawl the site, compare against sitemap and indexed pages, and map issues. Each issue is scored by impact, effort, and ownership, so your dev team knows what to do first.
Step 3. Quick wins and fixes
Items like redirects, noindex, sitemap corrections, and simple performance tweaks are handled first to stop further damage.
Step 4. Implementation support
We supply implementation notes for developers or we can make changes where we have access. For bigger changes, we create tickets and acceptance criteria.
Step 5. Validation and reporting
We re-crawl and check Search Console to confirm fixes have been picked up and that the site is being indexed as expected.
Step 6. Monitoring
Technical SEO is not one and done. We set up alerts and periodic checks so new content, new plugins, or new templates do not create fresh issues.
Technical SEO for site migrations and redesigns
If you are moving domain, CMS, or structure, technical SEO is essential to protect rankings.
- Pre migration audit and URL mapping
- Redirect plan and rules testing
- Staging environment checks so noindex does not ship to live
- Post migration crawl and coverage review
- Monitoring for traffic drops in the first 2 to 4 weeks
Why work with Top Spot Digital for technical SEO
- UK based SEO specialists with 10+ years experience
- Strong technical and on page knowledge so fixes are joined up
- Clear documentation your developers can use
- Ongoing support and monitoring
- Integrated with your wider SEO campaign
FAQs
1. What is included in a technical SEO audit?
Crawl, coverage, index status, speed, mobile, redirects, sitemaps, structured data, internal links, and platform specific checks.
2. How long does it take to see results?
Simple issues like blocked pages or sitemap problems can lift visibility within days of Google re-crawling. Larger architecture or speed changes can take weeks as pages are reprocessed.
3. Can you work with our developers?
Yes. We document issues in a way devs can action, with test steps and acceptance criteria.
4. Do you offer one off technical SEO projects?
Yes. We can perform a one off audit and hand over the fixes, or stay on retainer to monitor and improve.
5. Can you help with ecommerce technical SEO?
Yes. We handle filters, parameters, duplicate collection pages, and large image libraries.
6. Will technical SEO alone improve rankings?
Technical SEO creates the conditions for growth. You still need relevant content and authority to compete.
7. Do you report on technical SEO?
Yes. We provide a summary of issues found, work completed, and follow up checks.
8. Do you work with sites that have already been migrated?
Yes. We can audit a completed migration and recover lost visibility where possible.
Ready to boost growth?
Partner with us to unlock your business’s full potential through targeted strategies that drive real results. From technical SEO to content creation, our team is here to elevate your online presence and connect you with the right audience. Let’s take your growth to the top spot, get started today!
